CREATIVE DIRECTOR

TOKYO, JAPAN

CREATIVE DIRECTOR

TOKYO, JAPAN

With over 20 years in the creative industry, I'm a Creative Director skilled in branding and storytelling, working with diverse teams on global brands. Since moving to Japan in 2017, I've developed campaigns and strategies for brands like Adidas, New Balance, and Kawasaki Motors.


ブランディング、ストーリーテリングの特化を手がけた、業界歴20年のクリエイティブディレクターです。

2017年に来日しAdidas、New Balance、カワサキモータースジャパン等、さまざまなキャンペーン企画に活動してきました。

EXPERIENCE

EXPERIENCE

Zaiko

Creative Director

Oversee the overall creative strategy, guiding the development and execution of

branding, advertising, and marketing campaigns. Lead and mentor the product and

creative team, ensuring collaboration and alignment with brand vision and objectives.

Instrument

Zaiko

Zaiko

Senior Designer

Creative Director

Creative Director

Currently working across product, brand, and design system projects at Instrument, an integrated digital agency.

Oversee the overall creative strategy, guiding the development and execution of

branding, advertising, and marketing campaigns. Lead and mentor the product and

creative team, ensuring collaboration and alignment with brand vision and objectives.

Oversee the overall creative strategy, guiding the development and execution of

branding, advertising, and marketing campaigns. Lead and mentor the product and

creative team, ensuring collaboration and alignment with brand vision and objectives.

2021 — PRESENT

2021 — PRESENT

2021 — PRESENT

Kawasaki Motors (Caps Association)

Kawasaki Motors (Caps Association)

Creative Director

Creative Director

Invent new ideas for branding, advertising campaigns and global marketing messages

(Canada, Brazil, Hong Kong, Japan and Indonesia). Understand design and smart copy,

recognizing fresh approaches to multi channels. Decision-making skills on final copy,

final art, finished commercials and video content.

Invent new ideas for branding, advertising campaigns and global marketing messages

(Canada, Brazil, Hong Kong, Japan and Indonesia). Understand design and smart copy,

recognizing fresh approaches to multi channels. Decision-making skills on final copy,

final art, finished commercials and video content.

2020 — 2021

2020 — 2021

2021 — PRESENT

Engine ID

Engine ID

Creative Director

Creative Director

Responsible for the overall visual aspects of advertising, media campaigns, video

content and coordinating the work of other designers in publishing, UX, UI and web

content.

Responsible for the overall visual aspects of advertising, media campaigns, video

content and coordinating the work of other designers in publishing, UX, UI and web

content.

2019 — 2020

2019 — 2020

2021 — PRESENT

iFlyer TV

iFlyer TV

Designer/Content Creator

Designer/Content Creator

Create original graphic content for the company’s website, social media pages, media

partners and other marketing materials. Create video content for social media and

promotion separating brand awareness from brand recognition.

Create original graphic content for the company’s website, social media pages, media

partners and other marketing materials. Create video content for social media and

promotion separating brand awareness from brand recognition.

2017 — 2019

2017 — 2019

EDUCATION

EDUCATION

Perestroika,

School of Methodologies

Simon Fraser University

Perestroika,

Perestroika,

BA. Interactive Arts and Technology

School of Methodologies

School of Methodologies

2014 — 2015

2014 — 2015

2021 — PRESENT

Post Digital Communication

An intensive study of post-digital communication evolution after the internet's advent. Covered new communication mindsets, aesthetics, protocols, business models, and opportunities. Merged insights from industry leaders with Perestroika's innovative educational methods, emphasizing the profound impact of the internet beyond a mere communication medium.

An intensive study of post-digital communication evolution after the internet's advent. Covered new communication mindsets, aesthetics, protocols, business models, and opportunities. Merged insights from industry leaders with Perestroika's innovative educational methods, emphasizing the profound impact of the internet beyond a mere communication medium.

2015

2015

2021 — PRESENT

Creative Processes

Advanced Creative Methods Course, Perestroika: Intensive training focusing on methodical approaches, rigorous practice, and the pursuit of excellence in the creative process. Emphasized the perfect blend of reference and procedure as the essence of creativity. Built on the belief that creativity can be cultivated and refined through structured learning, incorporating extensive research and insights on creative mechanisms.

Advanced Creative Methods Course, Perestroika: Intensive training focusing on methodical approaches, rigorous practice, and the pursuit of excellence in the creative process. Emphasized the perfect blend of reference and procedure as the essence of creativity. Built on the belief that creativity can be cultivated and refined through structured learning, incorporating extensive research and insights on creative mechanisms.

2014

2014